March 2012
24 posts
4 tags
Facebook Marketing Conference: Brands must act...
At the latest fMC, Facebook gave some simple but important advice to brands wanting to get the most out of the goliath social network.
The most important thing for brands on Facebook is sincerity and authenticity. You have got to get your act together and know what you stand for […] if you don’t know the value you can’t share it.
The over-arching message was for brands to be...
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A Gamification Post Bundle
So it’s Friday, the sun has gone and I was struggling for inspiration for a post. Then I remembered some advice I read a while back. If you are stumped for inspiration, dig up some of your old posts and do a topic bundle. So that is where we find ourselves today. I have gathered together some of the musings we have done on Gamification and put them into one post. Enjoy!
1) Merit Badges:...
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Facebook Timeline for Brands: The Complete Guide
Have you got your Facebook Fan page ready yet? If not, you have until the 30th March to get it ready.
Mashable has put together a nice guide for brands to ready themselves for the switch. They have also pulled together some nice examples of brand page timelines.
Here is another list of some great uses of the cover photo / profile pic combo.
An example of one of our favourites:
Check out...
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Merit Badges: How Salesforce Motivates a Workforce
Here’s a very serious question: Are the tools your company’s employees use to do their job more or less motivating to that end than the apps, games, and social services they use to do something other than their job? Put another way, does the software your people use for play improve the quality of their work, more than the software they use for work?
This is a question that a...
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Pinteresting Legalities...
Statistics from comScore revealed that by January this year and in the US alone, Pinterest had achieved 11.7 million unique monthly users – faster than any ‘standalone‘ company ever before. But what about the C-word?
While I have spent the past few months rampantly pinning and re-pinning pictures other people own, at the back of my mind a small voice murmured, “but what about Copyright?” until...
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7 Reasons to Engage Through Social Media...
via www.prafulla.net
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Stage3D Flight Path visualisation
From Karim Beyrouti:
“Stage3D Flight Path visualisation for selected airports. Built using the latest Away3D 4.0 beta, and GeoGlobe component”
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The future of the city: Crowd sourcing and...
As Kansas City Design Week came to a close, the local American Institute of Architects Chapter hosted a presentation by James Moore of HDR Architects. Moore passionately believes that cities will be a key force in providing a better future for the planet, presenting his views on how technology can not only make smarter cities, but focus development on city centres. The most intriguing idea...
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Mashable website 'to be sold for £130million' to...
CNN is reported to be in talks to buy the technology news website Mashable.com. Launched in 2005 by then 19-year-old Scot Pete Cashmore, it has since become a hugely popular blog.
Now aged 26, Mr Cashmore is regularly named as one of the most influential people in the tech world. His website, which claims to have 20 million unique users per month, is valued by some at £130 million.
...
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SuperBetter: Adding game design to health
Jane McGonigal launched her SuperBetter app at SXSW.
SuperBetter helps you achieve your health goals — or recover from an illness or injury — by increasing your personal resilience.
Read more: Via matmi.com
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Kony2012: The rise of online campaigning
A social media campaign to shine a light on Ugandan warlord Joseph Kony has attracted ire of its own after critics attacked its methods. Is using Facebook and Twitter to promote change pointless, or the natural extension of our social media habit?
On Monday, the California-based nonprofit Invisible Children released an online 30-minute documentary about Joseph Kony, leader of the Lord...
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Choosing JQuery template engines
A GitHub page that helps you choose a JavaScript template engine.
From the author:
“So I sometimes hear people asking how you choose a template engine.
Well! I’m so glad you asked. It’s a giant pain in the ass because almost all of them do the same things, in the same way. The performance differences among those that are similar are nominal. The syntax is almost always mustaches...
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Check Out The First Ad for the New iPad [VIDEO]
The first official Apple ad for the new iPad focuses on the device’s high-resolution display. Via mashable.com
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Apple Announces New iPad with Retina Display and...
Apple Announces New iPad with Retina Display and 4G
via laughingsquid
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The iPad3 cometh!
So here we go again. The Apple hype builds up to a crescendo. Look out people, the iPad3 is upon us!
Will you be crawling over the crowds to get your hands on an iPad 3?
Answer our Facebook poll.
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A Pixel Invasion at Matmi
Matmi is so absorbed into the digital world that even the plant life has been pixel-ised.
These lovable pixel characters were made with Hama Beads by a fellow Matmian.
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Forrester: No Android Tablet Has More Than 5%...
On the eve of what may well be the launch of a brand new iPad from Apple comes some new analysis from Forrester Research on the current competitive landscape in tablets — or lack thereof, as the case seems to be.
In short: despite the rush of tablets that have come out in the past year, many built on Google’s Android OS, Apple has managed to continue to run away with the competition, and...
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Will the Homes of the Future be Gamified?
Here we are again, discussing the buzzword of 2011/2012; Gamification. It has rapidly gained acceptance, seeping into the consciousness of the digital media industry and it is now making noise on broadcast TV.
There is a new reality TV show on Channel 4 called ‘Home of the Future’ where they ask an average family to experience what it might be like to live in the future, filling their home...
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How It Was Coded: Evolution Of Web Development...
CLICK TO ENLARGE
Coding a website just isn’t the same as what it used to be. When the Internet was young and still only served up text, coding a website was quite easy. Via bitrebels.com
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RedCritter Tracker: Motivation by Gamification
Many companies opt to use incentive or reward programs in order to motivate staff and increase sales or work done. Wouldn’t it be awesome to not only have an online incentive/rewards program but mix it in with some Foursquare-style gamification for a conceptually awesome motivation tool?
That’s what RedCritter Tracker might just be. RedCritter allows you to create new projects, invite your...
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Social Media's Evolving Impact On How Businesses...
Branded Entertainment
image via TechMarketing.com
In this converged media world, vendors and solution providers alike will soon embrace marketing that draw in partners and end users with essential applications, social connections and communications, and – ultimately – the ability to research and purchase products and services through the same portal.
Here are the three main elements of...
